If you’re a heavy Instagram user like us, you’re probably in the thousands of followings today that you racked up over the years. But over those years, the account you have followed might have changed their content strategy, became inactive, or the content just doesn’t interest you like it use to. Here are some common reasons why you should consider a clean up of your following.
Reasons to Mass Unfollow
1. You’re getting close to the Instagram Follow Limit
You might be follow happy when you realized that people you are following end up following you back. But sooner or later, you’re going to see this message “Error: You can’t follow any more people.” The error message occurs when you try to follow more than 7,500 people, regardless of how many followers you have.
2. You have a Poor Follower/Following Ratio
Another problem is if you only concentrate on the follow side, and not the unfollow, you’ll end up with a poor follower/following ratio that will negatively affect your Instagram growth.
We have nothing against the follow/unfollow strategy. In fact, we’ve proven that it works quite well when done correctly in a case study we conducted.
But a poor follower/following ratio can significantly impact Instagram growth. Here’s what your follower/following ratio tell users about you.
<0.5 Spammer: Users that are inexperienced with Instagram automation tools and are spamming followers in hope for follows back.
0.5-1 Suspicious: Users that are likely to be using Instagram automation tools, but are following the wrong people or has poor quality content leading to poor follow back rates.
1-2 Normal: Users that have some success with Instagram automation, but need to focus on other strategies to drive more engagement.
2-10 Micro Influencer: Users that are either master of Instagram automation or has incredible content to grow their account.
10+ Influencer: Likely to be micro-celebrities or rising stars that are popular on other social media channels.
You can learn more about the follower/following ratio here: What Your Follower/Following Ratio Say About Your Instagram Account
3. You want Less Spam on your Feed
Have you ever follow an account that posts 20 times a day? We’ve been there. It’s annoying waking up in the morning and seeing your feed flooded by the same account.
If you’re facing this situation, regardless of how many following you have, the obvious solution is for you. There’s no automated tool on the market today that can distinguish between the spammers and accounts with quality content.
4. In-active accounts
There are two primary purposes of following an account on Instagram. You either follow a user because you like their content, or you’re following a user with the hopes that they’ll follow you back. If an account is inactive, they won’t do either. So there’s really no reason to continue following these accounts.
The difficulty though is the process of identifying these inactive users. It’ll require a lot of manual work to go through your entire following list and check when they’ve last posted or engaged with another account. Luckily, there is an easier solution, and we’ll uncover it later in this article.
The Obvious Solution
The simple solution is just to unfollow each user at a time. We would recommend this option if you have less than 250 followings or if you’re looking to clean up your Instagram feed. Make sure you don’t get slapped with an action block for unfollowing too fast. Our suggestion is to unfollow at most 50 users an hour and wait a few minutes every ten unfollows.
One thing to note is that the action block isn’t obvious. There isn’t always a big popup that tells you that you have been blocked from unfollowing users. The blocks are quite subtle. What you’ll see when you try to unfollowing during an action block is no matter who you unfollow, Instagram will automatically follow back the user.
There’s no need to worry if you do get hit with an action block. Usually, action blocks get lifted in 24 hours for the first offense. If you continue getting action blocks, the blocks will last longer from 48 hours to a week.
If you have over 250 following, it’ll be silly and extremely draining to spend hours on end to manually unfollow users. The only way to do this is through the use of Instagram automation tools.
But when you follow manually, time isn’t your only problem. If you unfollow those who have been following you, expect them to do the same. The only way to mass unfollow on Instagram efficiently and without losing followers is through the use of Instagram automation.
What is Instagram Automation?
Managing Instagram accounts takes lots of time and effort. Replying to comments, direct messages, and continuously search for new influencers to engage with can take up hours in a day.
Instagram automation works by leveraging software, often known as “bots” to carry out certain tasks such as:
– Direct Messages
– Posting Images and Stories
– Deleting Posts
You can learn more about Instagram automation here: The Truth to Instagram Automation – The Pros and Cons
With automation, the tools will automatically identify users who are inactive or not following you back and unfollow them. This way its unlikely to lose any followers when you mass unfollow.
The automation tools are also intelligent enough to keep its automation settings under Instagram’s radar to prevent action blocks. The tools will buffer a delay between every unfollow action, and stop after a certain number of unfollow actions have been completed within the hour. Automation is completely safe, as long as you have it setup correctly.
Unfollow does three things very well, unfollow inactive or non-followers, block ghost followers (users that have never like dor comments on your last 50 posts) or inactive users, or unlike your recent likes. It doesn’t require you to unfollow or block one user at a time. The tool will do the actions safely and automatically for you.
You can use the tool for free by watching ads or pay a one-time cost of $1.99 to have unlimited actions.
FollowLiker: The Recommended Option
FollowLiker is a full-blown Instagram automation solution. We’ve been massive advocates of Instagram automation and believe everyone should at least give it a try. It’s undeniable that automation can accelerate your Instagram growth, but with a slight degree of risk.
FollowLiker starts at $59.99 one-time + $5.99 monthly for one account. Get started with FollowLiker here.