One viral post on Instagram can make you a lot of money and impact your brand positively. I remembered back in January 2017, a friend made almost $50,000 with just one post that went viral on Instagram. Of course, getting a post to go viral on Instagram is not that easy but not impossible. I have seen quite a few people that usually have at least 3 out of every 5 posts they made go viral.
However, getting your post to go viral requires a bit of work on your side. There are many reasons why you would want a post to go viral. Apart from getting more engagement, you will also enjoy more followers and in some cases, more leads and more purchases if you do it right.
The problem most people have with Instagram is that despite their best effort, their Instagram keeps on growing at a snail’s pace. Fortunately, this is a problem that can be solved with just one viral post. For some period of time now, I have spent a lot of time trying different things on Instagram to see what works best. It was during this time that I discovered the secret of the Instagram pod. I was amazed at how marketers are making their post viral with Instagram pods.
You too can go viral if you know exactly how to leverage Instagram pod. Unfortunately, most people don’t even know what Instagram pod is all about or how to use it. If you don’t know about an Instagram pod or how to make your post go viral with it, this article will teach you everything you need to know about Instagram and how you can make your Instagram marketing better with it.
What The Heck Is An Instagram Pod?
Instagram pod is a private group that has about 10 to 15 like-minded Instagrammers, bloggers or even business owners in it. These people joined this group with the aim to help each other increase their Instagram engagement and also get more followers.
Once you join this group, you will communicate with one another through Instagram DM. If one of the pod members creates a new message, he can share the message in the group message thread so that everyone can read it.
How Do Instagram Pods Work?
Ideally, Instagram pod usually has about 10 to 15 members. These are like-minded people that come together to promote their business on Instagram.
Once a member shares a post on Instagram, he will let other pod members know about his new post and then all of them will get to work commenting, liking, and even sharing the post in order to increase the chances of your post of getting onto the Explore Page which will make it go viral.
What is the Explore Page?
Explore page is a sort of promise land on Instagram. It is where everyone wants to be. The Explore Page was introduced in the mid-2016 with the release of Instagram 2.5.0 after Instagram removed the then “Popular Page”
The Explore Page is customized for every Instagram users. It is designed to show your post that you are likely to be interested in. The algorithm of the Explore Page is designed to detect previous posts in which you have shown interest in the past by liking, commenting or sharing and then show you similar posts.
Let’s say you have liked or commented on cat pictures before, chances are your Instagram Explore Page will be filled with a lot of cat pictures and videos shared by other Instagrammers. Getting to Explore Page is a big deal because a huge number of people will see your post.
Unfortunately, it is not easy getting to Explore Page. You need a good number of engagements on your post to improve your chances of getting your post on this page. This is the reason why most people join Instagram Pods in order to help each other reach the Explore Page by liking, commenting, and sharing a post with every pod member.
How Can Instagram Pods Get You To The Explore Page And Make Your Post Viral
Joining Instagram Pod will definitely boost your chances of getting to Explore Page. Of course, this will happen only every member of the Pod is active and doing what he/she is supposed to do.
When you join an active Instagram Pod, every member of the group will give you some engagement by liking, commenting, and sharing your post. When you are getting a huge number of engagements within a short period of time, this will signal Instagram algorithm that your post is Awesome. When this happens, you have a high chance of getting to the Explore Page.
You have a high chance of getting your post to go viral when it gets to Explore Page. This is because once your post reaches the Explore Page; it is going to be shown to a larger amount of Instagrammers.
It is important to mention at this point that the chances of your post getting to the Explore Page will be determined by the strength of the Instagram Pod you entered. Some pods have members that are not really active. If you are looking to make your post go viral, you will first to have found an already established Instagram Pod or form a pod with like-minded people who are ready to work.
Instagram is a very powerful platform that you can use to reach a lot of people and grow your business. You are missing out on a goldmine of traffic if you are not on Instagram or not actively growing it. If you have a business, you need to be on Instagram and you need to ensure that your posts are going viral as often as possible.
Remember that you need good shareable, contents if you want to go viral on the Instagram. Your Pod members can get you to the Explore Page, but you can only go viral if you have a great content that appeals to people. It is therefore very important that you make out time to create a good shareable content so that once your Instagram pod members get you to the Explore Page, it becomes very easy to go viral On Instagram.