Instagram is one of the social media platforms that is famous and is widely used around the world by many different people both young and old. The site is used for many several reasons like posting pictures and images for fun among the youth, connecting with friends, and also advertising businesses.
With the millions of users of Instagram, having a good number of followers makes you quite famous and proud that you are a public figure recognized by many people. However, it’s not an easy task to be able to gather a large following on your Instagram and the following tactics will show you how to grow your Instagram followers and engagement.
1. Blend your photos with your brand
Your Instagram account is very important as it is a reflection or image of your brand or business. With this in mind, you are required to post images and photos that align to what you are or what you do. People should be able to know more about you by just looking at them without you having to explain anything to them.
Your followers will likely follow you because you have something they like, and since they want more you should be in a position to provide more. Thus saying, you should be able to keep updating your page with the latest content of attractive photos. To have a large group of followers think of what your brand entails and describe it through photos and images.
2. Engage in photos around your niche
One way of attracting a following to your account is by commenting and liking other people’s posts which in turn, will cause them to follow your account. However, it’s wise not to be desperate and engage in followers of another niche as they are most likely not interested in what you have to offer.
Stick to accounts with the same niche as you, and you will find like-minded people whom you can share and connect with. You will notice that the people you engage with also have followers of their own and they can refer them to you depending on the niche you specialize in, and this will work to your advantage in growing your Instagram followers and engagement.
3. Use relevant hashtags
Just like on every other platform of social media, hashtags in Instagram assist in building a community and bringing together different people with the same interests and likes. So you need to use hashtags that align with your tone and brand, and you will attract people to your platform which will increase your base of followers and engagement. You should know the industry that you are in and focus on using hashtags which are relevant to it.
You can also create your hashtags regarding an activity that you are undertaking. When followers click on it, you can then respond by commenting or liking on their posts or photos which will enable you to engage in a dialogue.mix hashtags with thoughtful messages on your photos and see yourself rising to Instagram fame.
4. Request following from other sites
Having extra social sites like Facebook and Google Plus can help you grow your engagement and followers on Instagram. Any channel you use to put your name in the online world will make people develop an interest in the brand you are offering and also your social avenues. If you have another account where the followers like your brand there, then you can as well direct them to your Instagram account, and you can bet they will be curious to know what you have to offer them on that platform.
You can offer them a little taste of what to expect on the Instagram account by dropping a link to your Facebook such that what you will post on Instagram will also reflect on the Facebook page.
5. Do your research and learn from others
There are thousands of people online that are enjoying a massive following on Instagram, having new followers every day and top engagement levels which means what they are doing is right. You may be wondering what their secret to such success is. Carrying out research and looking for new ideas, will enable and give you the knowledge of how to design your Instagram, and post content that will attract a massive following.
Also, try finding out from the successful people what they did or how they go about it to enable you to know your weak points and work on them. You don’t lose anything by reaching out and seeking the assistance of others to grow your followers and increase the level of your Instagram engagement.
Posting and maintaining an Instagram presence is an art like any other which requires skills, techniques, and the know-how in order to have a successful account. Having a great following and engagement starts right from the moment you create your account. The secret is creating your Instagram in a way no one will bypass without having a look inside and also posting qualities captions.
Convincing a person to like your page is not easy let alone following it but with the tactics above, you can work your way to growing the number of Instagram followers you have and increasing the engagement.